Artificial intelligence is increasingly being used to generate fake survey responses that imitate human opinions – raising concerns among researchers about whether public opinion polling can still be trusted.
The practice, known as “synthetic surveys” or “silicon sampling,” involves using AI systems such as OpenAI’s ChatGPT to simulate thousands of human responses to political, social and commercial surveys.
According to analysis published by The Conversation, the approach is spreading partly because traditional polling has become increasingly expensive and difficult. [Read more…] about AI is starting to answer surveys instead of humans – and researchers are worried